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Capsule vs Pipedrive: Pipedrive fits most teams of 5

Start here: Pipedrive

SMBs needing strong marketing tools alongside sales

Our pick for most teams

80.5/ 100

Price
From $19/user/mo · $168/user/yr
Free plan
No free plan

69.1/ 100

Price
From $216/user/yr (yearly only)
Free plan
Max 2 users, 250 contacts, 5 custom fields, 1 sales pipeline

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Which one fits your team

  • Checked 2026-10-14
  • 4 sources

The score is worked out from the facts below. How we score tools. What we earn is not part of it.

Pipedrive: who it fits and who it does not

Good for
  • SMBs needing strong marketing tools alongside sales
  • Teams wanting a CRM connected to many other platforms
  • Users who want customizable pipelines and automations
Not for
  • Startups and very small businesses sensitive to entry cost
  • Buyers who need a free CRM (14-day trial only)
  • Buyers who dislike paying extra for add-ons
The catch
Highly customizable pipeline CRM with 500+ integrations, but paid plans are relatively expensive and add-ons raise cost quickly.

Data last verified: 2026-10-14

How we make money · How we score tools

Capsule: who it fits and who it does not

Good for
  • Small and medium businesses on tight budgets
  • Small teams and independent agencies
  • Relationship-based service businesses
  • Non-technical users wanting an easy interface
Not for
  • Teams needing advanced features or deep marketing automation
  • Large organizations and complex customization needs
  • Users who need phone or live-chat support
The catch
Easy and affordable, but reporting, marketing automation and customization are basic and support is email-only.

Data last verified: 2026-10-14

How we make money · How we score tools

What each one costs over five years

Same team size, cheapest plan of each, paid monthly or yearly.

Pipedrive

Five years for a team of 5, paid yearly: $4,200

On the Lite plan, at today's price. We do not assume a rise.

Paid monthly, one year
$1,140
Paid yearly, one year
$840

Paying yearly saves $300 a year (26%).

Change the number to see your own total. Nothing is sent anywhere.

Vendor pricing page · checked 2026-10-18

Capsule

Five years for a team of 5, paid yearly: $5,400

On the Starter plan, at today's price. We do not assume a rise.

Paid monthly, one year
Not verified
Paid yearly, one year
$1,080
  • "Starter" has no verified monthly price

Change the number to see your own total. Nothing is sent anywhere.

Vendor pricing page · checked 2026-10-18

The four facts that decide it

Every figure comes from the vendor's own pages, listed under Sources.

Pipedrive

Score out of 100
80.5
Cheapest plan
Lite
Free plan
No free plan
Works with (apps)
1

Capsule

Score out of 100
69.1
Cheapest plan
Starter
Free plan
Max 2 users, 250 contacts, 5 custom fields, 1 sales pipeline
Works with (apps)
7

Feature by feature, on the same list

Open a row for the vendor's own wording and the page we read it on.

Contact managementPipedrive: YesCapsule: Yes
Pipedrive
250 contacts on Free up to 120,000 on Advanced
Vendor page · checked 2026-10-14
Capsule
Leads, deals, contacts and calendar on all plans
Vendor page · checked 2026-10-14
Track deals in stagesPipedrive: YesCapsule: Yes
Pipedrive
1 pipeline on Free; multiple on Growth; 50 on Advanced
Vendor page · checked 2026-10-14
Capsule
Lead, calendar and pipeline management on all plans
Vendor page · checked 2026-10-14
Works with your emailPipedrive: YesCapsule: Yes
Pipedrive
Gmail/Outlook sending on Free; Shared Mailbox and templates on Starter; Email Sync on Growth
Vendor page · checked 2026-10-14
Capsule
Gmail, Outlook or company email sync on Growth and up
Vendor page · checked 2026-10-14
Automatic follow-up emailsPipedrive: YesCapsule: Yes
Pipedrive
Via Transpond marketing automation add-on: 'Create triggers and sequences for communications'
Vendor page · checked 2026-10-14
Capsule
Sequences of personalized emails on Growth and up
Vendor page · checked 2026-10-14
Does routine steps for youPipedrive: YesCapsule: Yes
Pipedrive
'Workflow Automations' on Growth; not included on Free
Vendor page · checked 2026-10-14
Capsule
Automate repetitive tasks and complex workflows on Growth and up
Vendor page · checked 2026-10-14
Reports and dashboardsPipedrive: YesCapsule: Yes
Pipedrive
Basic Reporting on Starter; Advanced Sales Reporting and Reporting Dashboards on Growth
Vendor page · checked 2026-10-14
Capsule
AI reports (Lite), forecast reports (Growth), custom data reports (Premium)
Vendor page · checked 2026-10-14
Forms that capture leadsPipedrive: YesCapsule: Yes
Pipedrive
Via the Transpond marketing add-on (from $11/month), which shows lead capture forms
Vendor page · checked 2026-10-14
Capsule
LeadBooster lead capture on Premium
Vendor page · checked 2026-10-14
Your own fieldsPipedrive: YesCapsule: Yes
Pipedrive
5 custom fields on Free
Vendor page · checked 2026-10-14
Capsule
Required and pipeline-specific fields on Premium and Ultimate
Vendor page · checked 2026-10-14
Mobile appPipedrive: YesCapsule: Yes
Pipedrive
iOS and Android apps linked from the site; not plan-specific
Vendor page · checked 2026-10-14
Capsule
'Our Android and iOS apps turn your Pipedrive sales hub into a mobile CRM'
Vendor page · checked 2026-10-14
Connects to your other apps (API)Pipedrive: YesCapsule: Yes
Pipedrive
'API for Developers' linked in footer; plan-level terms not stated
Vendor page · checked 2026-10-14
Capsule
Webhooks and an open API; developer docs at developers.pipedrive.com
Vendor page · checked 2026-10-14

What you risk by starting

Pipedrive

Trial, refunds and getting your data out of Pipedrive.

Free trial
14-day free trial
Vendor page · checked 2026-10-18
Card required to start
No
Vendor page · checked 2026-10-18
Refund policy
Not verified
Vendor page · checked 2026-10-18
Getting your data out
Not verified
Vendor page · checked 2026-10-18
Effort to switch away
Not verified
Vendor page · checked 2026-10-18

Capsule

Trial, refunds and getting your data out of Capsule.

Free trial
14-day free trial
Vendor page · checked 2026-10-18
Card required to start
No
Vendor page · checked 2026-10-18
Refund policy
Not verified
Vendor page · checked 2026-10-18
Getting your data out
Not verified
Vendor page · checked 2026-10-18
Effort to switch away
Not verified
Vendor page · checked 2026-10-18

Where these facts come from

Pipedrive

https://www.pipedrive.com/en/pricing · checked 2026-10-14https://www.pipedrive.com/en/features · checked 2026-10-14

Capsule

https://capsulecrm.com/pricing/ · checked 2026-10-14https://capsulecrm.com/features/ · checked 2026-10-14

What to do next

You can leave now. Nothing here expires.

Data last verified: 2026-10-14